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Adware Solutions: |
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Adware usually includes code that tracks your target audience’s personal information and passes it on to you, without the user's authorization or knowledge. Adware helps deliver advertisements, which can be viewed through pop-up windows or through a bar that appears on a computer screen. These advertisements may take many forms, from relatively noninvasive banners within a program; to very invasive pop-up windows that come up regardless of what your customer is doing in the foreground. |
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For example, Adware can be carried by a lot of free software (freeware) programs. So, when a user downloads freeware he wants, such as a peer-to-peer file-sharing program he will also download the adware that is packaged with it. That way, when he runs the freeware, he will be running the adware in the background, which will create the advertisements on his screen you desire. |
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Adware Features offered: |
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Despite the fact that, there are many adware programs on the Internet, some of them bundled with specific behavior can actually draw a lot of revenue your way. Adware can take on many forms. From popups, to browser utility bars, to repetition of content, bright, and flashy little box that catch the right eye’s attention with changing colors and graphics. Some of the features that you need to consider are: |
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Adware Features |
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Install the apps via EXE (hidden if required) and Active x Component
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Set user Homepage and Search Page
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Deliver and track all rich media advertisements, (Flash, Java, HTML) GIF, JPEG, and PNG advertisements of any size, text links, pop ups, pop unders, and more.
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Easily rotate your paid ad banners, plus, integrate free and fee based Ad Network codes like AdQuantum, Engage, AdForce, Flycast, Doubleclick, Burst Media, bCentral, and Link Exchange. (These are examples and will work with any code on the web.)
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Run your own Ad Network like DoubleClick, LinkShare, Engage and others with the (Ad Network Module).
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Unlimited number of web sites in one account or campaign
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Target audiences can be set based on parameters like Keywords, Geographical region, Browsing behavior, Browser, OS, IP address, etc. |
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Increase traffic on site and Search Engine Ranking |
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Set favourites and Desktop Icons
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Adware Advantages |
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| Publishers Can |
(a) Analyze advertiser requirements and define potential user segment
(b) Publish the software using Active x
(c) Publish the software using Toolbar
(d) Track the number of downloads and hits
(e) Tracks the user hits |
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| Advertisers can in turn, |
(a) Get registered to publisher's ad package to promote products/services
(b) Set the list of keyword, URL, Redirect URL and Popup URL for it.
(c) Set the homepage, Desktop Icon and favorites
(d) Set Error page and Search pages |
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| End Users can also |
(a) Get registered to publisher's services
(b) Download the Software or Toolbar
(c) Use the fast Search provided by software
(d) Easy search using toolbar
(e) Avail discount upon shopping via publisher's advertiser network. |
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